Our Values
On this page, we want to share our understanding of aesthetic medicine within a social context. We talk about beauty standards, structural inequalities, and how we address them in our practice.
VOICES
Sophie Passmann in Schönheitseingriffe: Wir können nicht gewinnen. ZEIT ONLINE.
STRUCTURAL
Ideas of what is considered beautiful emerge within a cultural context — they change over time and are never neutral. These norms create significant pressure, especially on women*.
As a clinic for aesthetic medicine, we are part of these dynamics. That’s precisely why we see it as our responsibility to engage with them in a reflective and sensitive way. We deliberately avoid before-and-after photos and idealized imagery.
The desire for change does not originate with us. It is brought to us — and we respond with open, non-directive guidance and education.
INDIVIDUAL
On one hand, there is pressure to conform to certain beauty ideals: smooth skin, full lips, and as few visible signs of aging as possible.
On the other hand, women are devalued for wearing “too much” makeup or choosing aesthetic procedures. We do not wish to judge how anyone chooses to care for or alter their body. What matters more is that we, as a society, talk about the structural level of these issues — rather than passing judgment on individual choices.
SAFE SPACE
We want everyone to feel welcome and safe in our practice. We are aware that discrimination against women, people of color, queer people, people with disabilities, and other marginalized groups is a reality — especially in healthcare.
We explicitly invite those affected by sexism, racism, queerphobia, and other forms of discrimination to our practice. We are committed to creating a safer space.
Sophie Große-Rüschkamp & Jonas Behland
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© btxberlin
